Pivot to Online Art | Stocking the shelves | Art Prints for Sale

I’ve been hard at work behind the scenes here at the website stocking my online art shop. Artists everywhere are trying to develop a way to market online art. Here’s the update on my own effort to stock the Wild Ozark Art shelves. Over the next few weeks, I may make a post like this to highlight the other product categories in my Wild Ozark shop. Apologies in advance to my faithful followers for the ‘marketing’ slant.

"Little Rascal" in Ozark pigments, will soon be available in my online art shop.
Prints for this little red fox are available but not yet listed. I’m working on that this week, but if you want one you can just email. There are note cards, mini’s, gift tag/cards, and 5 x 7″ prints.

Since I started Wild Ozark, I’ve played with keeping an online shop and have even made a few random sales through it. I’ve tried keeping an Etsy shop, too, but it’s just too much work to keep up with both my own and an Etsy. I think I’ll close down the Etsy soon.

Online Art versus In Person Sales

Since all the social distancing kicked in, I’ve ramped up my efforts toward stocking the shelves in my little online art store. While I don’t expect original art to sell well this way, they are listed. Online art stores are a good option to have, and I’d love it if mine outperformed doing in-person events. I think for sales of original art, I’ll need to get back to the in-person shows sooner or later. The problem I worry about with the first ones that occur after the pandemic crisis is how many people will actually show up to a show? It isn’t worth it to pay hundreds toward a booth and then another hundred to a hotel to sleep overnight and then try to sell to a socially distanced, sparse crowd.

Prints should be a good prospect for online art sales, though. So the prints, and maybe also note cards should do alright if I can get enough traffic from the art enthusiasts out there. I’m going to try a few Google ads to see how that goes. I’m not sure FB ads are worth the money, but I may try those eventually too. One of the best ways to increase traffic to my website is to make regular blog posts. So I’m going to try and get better at that. Don’t worry, they won’t all have a marketing slant. I want to get back to sharing more of what I do out here in the middle of nowhere, like foraging for herbs and pigments, painting, gardening, hiking, and just enjoying nature. And sometimes I even write things. I want to get back to working on my last book in a series I’m writing.

Shipping for any of my art, including original art, is free to US addresses.

Available Art Prints

Here’s some of what I have listed so far. I still have a lot of my earlier work to add, and all of what I have isn’t shown on this page. You can see the whole category from my online art shop here: https://www.wildozark.com/product-category/paleo-paints/paintings-made-with-earth-pigments/prints/. Sizes vary from 4 x 6″ to 16 x 20″, depending on the size of the original. Prices range from $5 for note cards to $75 for 16 x 20″ prints. There are sometimes 2 x 3 gift cards/tags and mini prints for each of these images, too.

Contact Mad Rox: (479) 409-3429 or madison@madisonwoods and let me know which hat I need to put on 🙂 Madison for art, Roxann for real estate, lol. Or call me Mad Rox and have them both covered!

https://www.youtube.com/@wildozark

Comments

2 responses to “Pivot to Online Art | Stocking the shelves | Art Prints for Sale”

  1. janet Avatar

    These are so good, Madison. It does my heart good to see them and your creativity displayed. It’s tough being an artist at the best of times and these certainly aren’t, at least for in-person sales. I would think many more people would be shopping online. Have you gotten many responses from FB?

    1. Madison Avatar

      Thanks, Janet. I think many artists do manage to make a good living with art, but they have a following and it took a lot of time and dedication to get there. From that perspective, I’m really just getting started. So I’m laying foundations and hopefully I’ll reach some sort of sustainable level with this one day. Without in person venues it’s hard to gain recognition, though if I were able to get into some good galleries across the country that would help. The issue with online sales is always getting the eyeballs from the interested people and to get that, I think I’m just going to have to advertise. Which is what I’ve started doing on Google and I’m seeing some responses. Hopefully it’ll start leading to sales enough to pay the cost of the advertising. Everyone I’ve learned from who are successful as an author are doing the same thing (advertising), and it’s just a constant business expense. The more you advertise, the more you make… supposedly, lol! I got one of the disaster $1K grants, so I’m going to put all of that toward my advertising budget and see if I can budge the needle 🙂 I am not going to advertise on FB. I’ve done that before in the past and I think it wasn’t worth it.

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